Title: Freelance Writer

Education: Northwestern University

Location: New York, NY

Deanna is a freelance beauty writer, editor, and copywriter currently based in New York. She has over 10 years of experience writing about beauty and wellness for national brands and magazines including Real Simple, Vogue, Vanity Fair, New York Magazine, Cosmopolitan, Glamour, Better Homes & Gardens, and more.

Highlights:

• Deanna Pai has held editor positions at Vogue, Cosmopolitan, and Glamour.
• She managed and served as an expert for Beauty Awards for Glamour, Better Homes & Gardens, and Women's Health.
• She covered Fashion Week backstage for Vogue.

Experience

Deanna Pai is a freelance beauty writer, editor and copywriter currently based in New York. She's written about beauty and wellness for Vogue, Vanity Fair, New York Magazine, Cosmopolitan, Glamour, Better Homes & Gardens and more. Deanna has been a beauty writer and editor for more than a decade, yet her freelance projects have gone well beyond the beauty realm. She's done everything from leading the Glamour commerce team through fast growth and skyrocketing revenue to implementing SEO strategies across the Tampax website. She even managed and judged the Glamour Beauty Awards from 2020 to 2022. Over the years, she's sharpened her skills as a freelance beauty copywriter with established brands like Lancôme, Aveda and Living Proof as well as viral startups such as Cocokind and Glow Recipe. She's also served as an editorial consultant for Covergirl, Nexxus and Thayers Naturals.

Education

Deanna has a B.A. in English Literature from Northwestern University.

About InStyle

InStyle is an award-winning destination for fashion, beauty, and pop-culture, with an all-are-welcome ethos that swings open the proverbial velvet ropes. Whether you’re looking for a wardrobe refresh, haircut inspiration, or a story that’ll make sparkling cocktail-party conversation, our expert-connected coverage is where to start. Learn more about our team and editorial guidelines, here.

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